Traditional Legal Marketing

S3 E29: Steal My Show

You are already listening to podcasts; that is why you are here reading this. But have you ever considered hosting your own? Creating your own podcast can be a terrific strategy to reach your next clients. In this week’s conversation, we discuss how hosting your own podcast could be the one strategy that can help…

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S3 E25: Investor Hero

You constantly hear about people who fall victims to scams and fraud. Immediately your mind says, “Nah” that won’t happen to me,” then one day, you wake up and realize that all your life savings are banished. You think that if only you had checked your financial advisor license in brokercheck.com (free of charge), you…

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S3 E22: You Get Who You Hire

You heard it once, you heard it twice, you probably listen to it every day, you probably heard it again today:you need a coach.The truth is all business owner needs one and a law firm owner this applies to you. The good and bad news is that there are too many coaches out there preaching…

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S3 E21: Blue Blue Ocean

Seeing the bigger picture is easier said than done; the bigger picture sees outside your organization. You think you have it all figured out, but what about the things you don’t know because you don’t have anyone to ask? Atty Brian LaBovick joins us for a conversation about growth through helping others. In his latest…

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S3 E3: Keep People Out of Court

What is a lawyer to do in an industry set in old ways? Follow or disrupt. This week, we welcome Ali Katz from the New Law Business Model to discuss why the new model is the way forward. In our conversation, Ali shares her journey, graduating top of her class from Georgetown University Law Center….

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S2 E34: Vanity Numbers

When there is no shortage of software and artificial intelligence-powered solutions for your law firm to be smarter and more efficient, it is easy to forget about the most valuable asset your law firm has: you and your voice. Paul Faust, from RingBoost, joins Grace and Liel to discuss the importance of personal, compassionate, and…

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S2 E33: Into Public Relations

It’s easy to fall for the idea that Public Relations is a luxurious marketing strategy that is meant only for TV attorneys and law firms at a national level. But the reality is that Public Relations is not only limited to throwing expensive parties to impress people.  Public relations is essential for every law firm;…

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S2 E31: Zoom Networking

As we are approaching the last quarter of 2020, we look at what we can and should expect from legal conferences and events that traditionally have been held in person but will now take place online. Webinars have been around well before COVID-19’s arrival. But, in 2020, this format of delivering content has been embraced…

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S2 E11: Count On My Law Firm

Donna Devita and Jenny Levine joined Grace and Liel for a conversation about building a brand through community outreach. Donna and Jenny are both seasoned legal marketing professionals. When they decided to come together and establish Swag My Brand they had a clear mission in mind; help brands have an actual impact in their community by creating promotional…

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S2 E9: Television Man

For this week’s conversation, Grace and Liel welcome a tv legal marketing innovator and award-winning attorney, Michael Morse. Mike, as he is widely known by anyone in Michigan who doesn’t live under a rock, shares details about his upcoming book Fireproof and explains how dealing with adversity in the past has helped him be ready for…

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