You probably stop by LinkedIn a few times a week to see what your competitors are doing, who in your network has something to share, and maybe share a link or comment on somebody else’s post. But have you considered posting your own video?

Like in most social networks, in LinkedIn, video content outperforms any other type of post. And the best news is that you don’t need to go out of your way to create good and converting content that can help you expand your network, get more visibility and maybe even land new cases.

In this week’s conversation, we discuss the critical elements to a successful LinkedIn video strategy for your law firm and how to execute it as an organic or paid strategy. From the checklist you need to review before you hit record, to the considerations you need to have once your post has gone live or even viral.

Resources mentioned in this episode:

  • Your Law Firm’s Guide To LinkedIn Video Strategies

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