Natalie Fragkouli

S3 E5: Hanging on the VoIP

“Hello, hello? Can you hear me?” That’s any caller’s worst nightmare, but unfortunately, it could be happening at your law firm every single day. And while there is not one single answer to how to get telephone systems right, in this week’s conversation, we explore a few that can make this nightmare go away, and…

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S3 E4: The M Dilemma

January 2021 will forever be marked for the events that took place on social media, from the Twitter bans to the Facebook plots to the Redditors’ rise. And all along, law firm ads are in the midst of all of this. But not for much longer. We discuss why that is. It has been six…

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S3 E3: Keep People Out of Court

What is a lawyer to do in an industry set in old ways? Follow or disrupt. This week, we welcome Ali Katz from the New Law Business Model to discuss why the new model is the way forward. In our conversation, Ali shares her journey, graduating top of her class from Georgetown University Law Center….

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S3 E2: Should My Ads Stay or Should They Go

If 2021 has already put into test your marketing plan, then this episode is for you. Responding to times of crisis goes beyond just your law firm’s overall operations and has an impact on your marketing. It would be best if you were planning ahead of time not to regret not having taken action. Last…

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S3 E1: The SMITH

It’s 2021, which means that it’s time to deal with reality, and while 2020’s shadow is still casting upon us. But it’s a new year, and there are plenty of legal marketing opportunities to explore if you are up for a challenge to take your law firm to the next level. Google ended 2020 by…

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S2 E45: Google Predicts

We have heard many marketing predictions for 2021, and most lists mention the importance of having visibility in search engines, notably Google. And while you may have a broad or deep understanding of what it takes to rank right now, it is worth considering what Google has to say about the future, particularly 2021. In…

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S2 E44: Under a Cyber Attack (Threat)

As if there weren’t enough new trends for law firms’ businesses and marketing, this week, we are throwing to the mix the cybersecurity trends that law firms should carefully consider during 2021. It’s not a secret that some of the most significant changes, good changes that 2020 brought to law firms, are here to stay….

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S2 E43: Just Can’t Get Enough Legal Trends

It seems that here at In Camera Podcast, we just can’t get enough of talking about what the 2021 legal marketing scope will look like. And while some trends seem to be consistent and indisputable across different prediction lists, some others are debatable at best, and irrelevant at worst. This week we go over the…

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S2 E42: Wind of Adjustment

As we approach the 2021 countdown and eagerly look at leaving behind the unpredictability of 2020, we reflect on the legal trends that got accelerated for better or worse in 2020 and are here to stay. Suppose you are one of the law firms that fell in love with video conferencing and remote working. In…

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S2 E41: To Post or Not to Post

A social media presence has become crucial for law firms, the same as having a website. However, having social media listings won’t do anything for you if they’re empty, without content, leading to losing lots of new cases for your law firm. In an attempt to post daily on social media, some law firms have…

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