In this week’s episode, we are joined by a former lawyer, now turned podcast master, and strategic relationship builder expert to discuss why law firms need to change their lead generation.
John Corcoran joins Liel for a conversation on using podcasts as a tool to expand and strengthen your network as a way of improving the quality of the leads you are generating, increase brand awareness, and position yourself as a thought leader.
John explains why starting a podcast should not be an overwhelming process and how you should set priorities about allocating time and resources for this project. Furthermore, he explains the five different types of content you should be publishing in your podcast.
So if you ever wondered what it would take to start your podcast and generate content in a completely different way than the rest of your competitors are doing, this episode is for you.
It’s time you raise your law firm’s antenna!
Resources mentioned in our episode:
- Rise25 – Your key to starting your podcast
- Smart Business Revolution Podcast
- Audio-Technica AT2005USB Cardioid Dynamic USB/XLR Microphone
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