The markets wait to see who and whether someone (Microsoft, Twitter?) will acquire TikTok’s US operation, a video streaming social media app from the Chinese technology developer Bytedance. Facebook is yet again playing its usual move of introducing yet another feature, identical to that of another social media app, Instagram Stories ⇔ Snap. Enter “Instagram Reels.

In this week’s conversation, we discuss how, now more than ever, law firms should continue to invest and work on their Facebook and Instagram presence. There are no indications that either one of those platforms will be slowing down in the near feature.

While having a paid presence is a must for any business that wants visibility on Facebook, organic postings are necessary to keep your audience engaged and stay top of mind.

Plus, we do an SEO reality check and share some exciting news for YouTube Ads.

Resources mentioned in this episode:

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