Natalie Fragkouli

S3 E12: Flag the Review and Carry On

Most lawyers can agree that one of the most threatening emails ever to hit their inbox is announcing a new one (1) star review for their law firm. And while it is a horrible situation to be, now more than ever, there are multiple ways to handle the situation to turn around things. Our conversation…

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S3 E11: Take a Chance Hire Me

Being in a position of growing your team is always great news. But finding the right candidate for your organization, budget and needs can be far more complex than you ever imagine. Grace explains why creating a job description outlining the responsibilities and daily tasks are essential for creating a job listing and searching for…

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S3 E10: LegalBots

A law firm website with live chat is as common as a website that offers form submissions as a preferred conversion method. And while this has met users’ needs for some time now, it could soon enough not meet your website visitors’ expectations. Joe Ruotolo joins this week’s conversation on why bots designed and programmed…

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S3 E9: Parler au Clubhouse

You probably recall hearing about a “new” social media platform called Parler that became popular for all the wrong reasons. But all things aside, does the platform carry any potential, and should your law firm care? What about Clubhouse? Have you heard about this even newer platform that turns one year this month and has…

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S3 E8: Hijackin’ Content

As we continue the get closer to the much-feared “page experience update,” we explore why law firms still need to prioritize the quality of their content over any other technical SEO optimization. And it’s not only us who think that way; Google does too. Our conversation picked where we left last week, discussing the explosion…

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S3 E7: Blackout

This past week Texas experienced the consequences of what is being called a one-in-a hundred years winter storm. And in this week’s conversation, we review what lessons we learned from the event and what opportunities are emerging out of it. Liel explains what measures helped Nanato Media remain operational and swiftly make decisions regarding their clients’…

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S3 E6: The Match +Type Game

If you are running Google Ads for your Law Firm professionally, the chances are that broad match modifier match type is playing a critical role in running your campaigns efficiently. But with Google’s recent announcement that this match type will soon be gone for good, are your law firm’s campaigns ready for the transition? Liel…

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S3 E5: Hanging on the VoIP

“Hello, hello? Can you hear me?” That’s any caller’s worst nightmare, but unfortunately, it could be happening at your law firm every single day. And while there is not one single answer to how to get telephone systems right, in this week’s conversation, we explore a few that can make this nightmare go away, and…

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S3 E4: The M Dilemma

January 2021 will forever be marked for the events that took place on social media, from the Twitter bans to the Facebook plots to the Redditors’ rise. And all along, law firm ads are in the midst of all of this. But not for much longer. We discuss why that is. It has been six…

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S3 E3: Keep People Out of Court

What is a lawyer to do in an industry set in old ways? Follow or disrupt. This week, we welcome Ali Katz from the New Law Business Model to discuss why the new model is the way forward. In our conversation, Ali shares her journey, graduating top of her class from Georgetown University Law Center….

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